ADJ
considerable, great, immense
The old bookshop had great charm that attracted customers from across the city.
easy, natural, quiet, real, special
She has a quiet charm that makes people feel immediately comfortable around her.
personal | boyish, feminine | old-fashioned, old-world, period, traditional
rural, rustic
The old village has a quiet rural charm that attracts visitors from the city.
VERB + CHARM
have, possess
keep, retain
The old bookstore managed to keep its charm even after the new shopping mall opened nearby.
turn on, use
When she wanted something from her parents, she would turn on the charm and they would always say yes.
exude, ooze
She exudes charm at every social event, which is why people are always drawn to her.
be immune to, resist
Most people find it hard to resist the charm of a friendly puppy.
succumb to
He eventually succumbed to the charm of the small coastal village and decided to stay.
be lacking in, lack
The old apartment lacked charm, with its bare walls and broken furniture.
lose
After years of repetitive work, the job gradually lost its charm.