motivation
UK /ˈməʊ.tɪ.veɪ.ʃən/ US /ˈmoʊ.tə.veɪ.ʃən/
noun 5
Definitions
noun
1
Willingness of action especially in behavior.
2
The action of motivating.
3
Something which motivates.
4
An incentive or reason for doing something.
5
A research rating that measures how the rational and emotional elements of a commercial affect consumer intention to consider, visit, or buy something.
The motivation scores showed that 65% of people wanted to visit our website to learn more about the offer after watching the commercial.
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