niche
Collocations
16(noun.)
ADJ
right, suitable | distinctive, particular, special
little
She discovered a little niche in the market where she could sell handmade jewelry online.
market | ecological
VERB + NICHE
have
Small businesses often have a profitable niche in the local market.
find, identify, see, spot
The startup identified a niche for eco-friendly products that other companies had completely overlooked.
carve out, create, establish, secure
He established a niche in the tech industry by focusing on affordable software for small businesses.
fill, occupy | exploit
NICHE + NOUN
market, marketing | product
PREP
in/into a/the ~
Small local businesses often find success by filling a niche in their community that larger companies ignore.
~ for
His company found a niche for eco-friendly products that other businesses had ignored.
~ in
She found her niche in graphic design after trying several different careers.
PHRASES
a niche in the market