target

UK /ˈtɑː.ɡɪt/ US /ˈtɑɹ.ɡɪt/
noun 5verb 3

Collocations

55
1

(noun.) sb/sth that you try to destroy, hurt, steal, etc.

ADJ

favourite, likely, natural, obvious, perfect, possible, potential, prime, suitable

Young people are an obvious target for advertising companies selling the latest smartphones.

easy, sitting, soft, tempting, vulnerable

The new shop in the quiet area became an easy target for burglars last month.

legitimate | intended | military | civilian, non-military | terrorist

VERB + TARGET

aim at, attack, go for, shoot at

hit, reach (used of a missile)

The missile hit its target with incredible precision during the military exercise.

miss, overshoot

The missile missed its target by several hundred meters.

destroy

The bombing campaign managed to destroy several key targets in the industrial zone.

track

The security cameras tracked the target across three different rooms in the building.

PREP

off ~

His prediction about the weather was completely off target, so nobody prepared for the storm.

on ~

Her criticism of the company's waste management was right on target.

~ for

Children with expensive toys often become a target for bullies at school.

2

(noun.) object that you shoot at

VERB + TARGET

put up, set up

The coach put up targets in the gym for the basketball players to practice their shooting.

aim at, shoot at | hit | miss

use sth as

The archer used a paper circle as a target during practice.

TARGET + NOUN

area | practice

PREP

off ~

The arrow went off target and landed in the bushes beside the field.

on ~

The new marketing campaign seems right on target for attracting younger customers.

wide of the ~

His criticism was wide of the target because he didn't understand the real problem.

3

(noun.) result, person, etc. that you aim to reach

ADJ

achievable, attainable, low, modest, realistic

ambitious, demanding, difficult, high, tough, unrealistic

The company's ambitious targets for next year will require significant investment and effort.

impossible | clear | chief, key, main, major, primary, prime, principal | annual | immediate, initial | future, long-term, ultimate | attainment, economic, financial, growth, inflation, performance, production, profit, recruitment, sales, spending

VERB + TARGET

set

The coach set targets for each player to improve their performance this season.

aim for

The company set an ambitious sales target to aim for this year.

achieve, meet, reach

stay within

The company reduced spending to stay within its sales targets for the year.

exceed

The sales team exceeded their monthly target by selling twice as many products as expected.

fall short of

TARGET + NOUN

audience, group, market

date

The construction company finished the new bridge ahead of the target date.

figure, price, weight

PREP

above (a/the) ~

The team's performance this quarter came in 15% above target, exceeding all expectations.

off ~

The project's budget ended up way off target by the end of the year.

on ~

The construction project is on target to finish by next spring.

over (a/the) ~

The final budget for the new office building came in well over the target amount we had planned.

towards (a/the) ~

The company is working towards a target of reducing plastic waste by half next year.

~ for

The company announced ambitious targets for sales next year.

4

(verb.)

ADV

carefully, deliberately

The charity deliberately targeted young people in poor neighborhoods to offer them free training.

particularly, specifically

PREP

at

This new advertising campaign is targeted at busy parents who want to save time.

for

The new sports center was targeted for renovation after the safety inspection last month.

on

The new advertising campaign was targeted on young professionals who use social media.

towards

The new advertising campaign is aimed towards young professionals who work in tech companies.

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