tentpole

/ˈtɛntˌpoʊl/
noun 2verb 1

Definitions

noun

1

One of the poles used to hold up a tent.

2

A large-scale entertainment production that is a major source of revenue for its studio, television network, or investors.

His [James Rolfe's] reasoning dances around the simple fact that has set this innocuous-seeming movie apart from its fellow blockbusters this summer—that it’s a tentpole genre film starring women.

verb

1

To schedule a popular programme between two newer or less popular ones in the hope that viewers will watch them.

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