herald

UK /ˈhɛɹ.əld/ US /ˈhɛɹ.əld/
noun 6verb 2name 2

Definitions

noun

1

A messenger, especially one bringing important news.

The herald blew his trumpet and shouted that the King was dead.

2

A harbinger, giving signs of things to come.

Daffodils are heralds of Spring.

3

An official whose speciality is heraldry, especially one between the ranks of pursuivant and king-of-arms

Rouge Dragon is a herald at the College of Arms.

4

A moth of the species Scoliopteryx libatrix.

5

A handbill consisting of an advertisement.

New this season will be a 20-sheet poster depicting 21 K-M elephants parading to local Chevrolet agencies. Deal calls for use of the 20-sheet on poster panels where the auto agency has space allotment. Smaller versions of the same art also will be used. Circulation of Kelly-Miller heralds, which last season averaged between 5,000 and 6,000 copies per stand, will be in for one of the greatest boosts this year.

verb

1

To proclaim or announce an event.

Daffodils herald the Spring.

Then, some five miles north of Bolna, the entry into the Arctic is heralded by a long blast on the whistle of the engine. The Arctic Circle is marked by a sign on the east side of the line.

2

To greet something with excitement; to hail.

The film was heralded by critics.

noun

1

Alternative form of hareld (“long-tailed duck”).

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